Master in International Sports Management
Course start in March and September 2025
Taught in collaboration with
2025 COURSE APPLICATIONS OPEN
Duration and Methodology
4 months of lecturing phase
3 months of specialization (optional)
3 to 6 months of internships
Certification
Double certification ITTI & RFEF
Modality
Face-to-face | Streaming | Hybrid |Online
Start date
September – Barcelona Campus
March – Madrid Campus
Language
Inglés/English – Madrid Campus
Inglés/English – Barcelona Campus
Master in Sports Management
Objective of the Program
With this master’s degree you will learn in a totally practical way and through real cases the strategies and methods used by managers and executives of clubs, federations, international organisations and the most important companies in the sports sector. During your training, you will discover the law, ethics and politics of sport, as well as the social, cultural and political factors that shape the industry, which will help you understand the complex and multifaceted nature of sport management and prepare you to succeed in a variety of roles within the industry. In addition, you will be introduced to the latest technological innovations in the industry and learn how to use them to improve your efficiency and effectiveness. This includes learning about data analytics, sports science and digital marketing, as well as how to use these technologies to enhance fan experience and generate revenue. In addition, thanks to the faculty of working professionals, as well as the INCLUDED INTERNSHIPS, you will begin to network with top industry professionals, making connections that can lead to future employment opportunities.
The main objectives of the master’s degree are:
- To provide students with the knowledge and skills necessary to succeed in the dynamic and competitive world of sport management.
- To develop students’ leadership skills and provide the tools that will enable them to become effective managers in the sport industry.
- To help students understand the complex and multifaceted nature of sport management and prepare them to succeed in a wide variety of roles within the industry.
- To foster critical thinking and analytical skills in students, enabling them to effectively evaluate complex situations and make informed decisions in dynamic and changing environments within the sport industry.
What is the process at the end of the first stage of the Master?
Specialist Training Program
Option 1
At the end of the master you can choose one of the following options : * Executive Program in Esports Management with Barça Innovation Hub + Onsite esports week in Barcelona. * Executive Program in International Expansion for Sports Properties powered by ISL Agency + one sports week in Miami.
Internships in companies
Option 2
It's time to start working in the professional world of sports management. That's why in this second phase, you will do internships in the companies, clubs, federations, and organizations where the master's speakers are working. This completes the training circle.
What does this Master in Sports Management include?
Business aspects of sport
You will gain insight into the inner aspects of the sports industry, approaching it from a business management perspective.
Marketing and Management
Within the master's degree there is a comprehensive marketing programme focused specifically on the sports industry, addressing aspects such as sponsorship, events and techniques to increase visibility and reputation.
Finance
Explore all aspects related to the main sources of revenue and wealth management in a sports club.
Latest trends and innovations in the industry
By earning this degree, you will become familiar with the latest innovations in the field of sports management, including strategy, decision-making, budgeting and resource management.
Double Certification ITTI & RFEF
Gain a renowned qualification endorsed by both ITTI and the Royal Spanish Football Federation, giving you privileged access to opportunities in the industry.
Practising industry lecturers
Our lecturers are genuine practising professionals, which will give you the opportunity to learn directly from those currently leading management in the sporting arena (faculty availability is subject to professional commitments)
Who is this programme for?
Aimed at various profiles: from recent graduates to sports enthusiasts, former athletes and active sportsmen and women, as well as professionals in the sector who are looking to improve their working position within their companies or sports organisations. It is also aimed at managers of clubs, federations and institutions interested in learning from leaders in the sector in a practical way
Content of the Master
What will you learn in this Master?
In this Master’s degree, you will learn a wide range of skills and knowledge that will prepare you to excel in the world of sport management. Some of the key topics you will cover include:
- Developing leadership skills to lead teams and projects effectively.
- Creating and implementing strategies to achieve organisational and sporting objectives.
- Decision-making process based on analysis and evaluation of complex situations.
- Delegation of tasks to optimise team performance and maximise efficiency.
- Managing budgets and resources effectively to achieve financial objectives.
- Designing and executing marketing campaigns to increase visibility and engagement with fans.
- Study of the law, ethics and politics related to the sporting environment.
- Understanding the social, cultural and political factors that influence the sports industry.
- Analysis of data to gain valuable insights into performance and market trends.
- Exploration of sport science to optimise athlete and team performance.
- Using innovative technologies to enhance fan experience and increase revenue.
- These knowledge and skills will provide you with a solid foundation to succeed in a variety of roles within sports management.
Modalities
The master’s degree is structured in 4 months of lectures, which you can take online, via live broadcasts or in person at the Montjuic Stadium where a Sports hub is being created. These classes are completely practical and have the participation of professionals from the sector instead of conventional teachers.
Once this first stage has been completed, students will have the opportunity to:
- Carry out professional internships.
- Choose one of the two specialisations available:
- Executive Programme in Esports Management with Barça Innovation Hub + Face-to-face esports week in Barcelona.
- Executive Program in International Expansion for Sports Properties powered by ISL Agency + one sports week in Miami.
Executive Program in Esports Management with Barça Innovation Hub + Onsite esports week in Barcleona
Through the guidance of top professionals in the field of esports, you will navigate 360º in this exponentially growing market. The Executive Program in Esports Management with FC Barcelona offers a unique experience that equips you with the right tools to become the professional the market is anticipating. In our Executive Program in Esports Management with Barça Innovation Hub, you will create, organize, and develop skills for one of the most prominent professions in the market.
Executive Program in International Expansion for Sports Properties powered by ISL Agency + one sports week in Miami
Information Request
Submission of Academic Content
Profile Analysis
Academic Guidance
Documentation Submission
Seat Allocation
Enrollment / Matriculation
Characteristics of our training
ONLINE platform
Tutor and individual tutoring
Class Exclusivity: Only 25 students are accepted.
Internships in companies, either clubs or federations
ITTI certifies the titles through the blockchain qualifications company, allowing you to add them to LinkedIn and enabling companies to verify the authenticity of your studies.
Final Project – The only master's program with a culminating project involving a practical case study within a single club, spanning across all its departments
Professional opportunities
Once you finish the master’s degree, you will be able to work in:
Management of sports organizations
Law firms
You will be able to focus your career on advising sports professionals, as well as institutions such as clubs, associations, federations or leagues.
Sports agents
You will have the necessary knowledge to represent professional athletes in the negotiation of their contracts, sponsorships and other activities.
Sports consultancy
Sports equipment industry
Sports centers
Training and education
Management of sports service companies
Organization of sports events
Funding
- Payment in up to 12 installments (Consult terms and conditions)
- Up to 40% scholarship available
- Payment Options: Lump Sum (4% Discount) / Installment Payment (0% Interest)
Who will be teaching you?
Michael Higham
María Carboneras
Francisco Lampreia
VP International @ WME Sports (Endeavor Company)
Armelle Canet
Panagiotis Aroniadis
Aldo Liceti
Finance Manager Global Football Partnerships NIKE
Madleen Roschi
Senior Sustainability Manager – FIFA
Alexandra Gómez Bruinewoud
Jorge Mowinckel Sagnier
Euan Warren
Pierre Ketterer
Armando Nuno Leitao
Alex Francois
Director, Football Business Strategy at NFL
Alejandra Salmerón
Ramune Bistrickaite
Álvaro Gomez de la Vega
Partner at Jofre Sports Law
Kelly Skeggs
COO & General Counsel at Onmisports Ltd
Marta Utor
General Counsel Advisor at EuroLeague Basketball
Jaime Cambreleng
Massimo Cosentino
Thibault Dochy
Max Dalmau
Pere Gallego
Partner at You First Sports
Rhiannon Martin
Santi Moliner
Business Director at You First Sports
Matteo Lombardi
Business Intelligence & Operations at Venezia FC
Juli Ferré Nadal
Marc Saurina
Head of Global Commercial Partners at Dorna
Bas Schnater
Irene Altozano Sabio
Business Development Manager, Sport at WPP
Gonzalo de Melo
Head of Partnerships at Post United
Àngel Rocamora
Director of Finance and Administration at FC Barcelona
Ane Goikoexea
Finance Department at Girona FC
Eduardo Montejo
Partner. Tax Area at SENN, FERRERO ASOCIADOS SPORTS & ENTERTAINMENT
Xavier Vilaseca
CEO - Founder at Footnet Business & Capital Services
Maheta Molango
Floortje Lopes
Brand strategist, Founder at Tree Full of Scones Brand Creation
Dragan Kosanovic
Chief Commercial Officer at MatchWornShirt & Founder at Immortalised B.V.
Joana Soares
Ramón Amich
Cluster Leader - Southern Europe & Latam at Nielsen Sports
Benoit Pasquier
Partner at Charles Russell Speechlys
Mar Güell Blasi
Sustainable Business Director at Kreab Spain
Carlos Casado
Carlos de Nadal
Efraim Barak
International Sport Lawyer, CAS Arbitrator, Professor of Sport Law
Pedro Iriondo
Jesus Ortega
Giorgi Gabunia
Marc Cavaliero
Yago Vazquez
Miguel María Garcia Caba
Sports Lawyer
Andrés Tortarola
Kieran Maguire
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Testimonials
Master's Faculty
Britt Vonk
Daniel Pinto
Daniel Pinto
Jaime Cambreleng
Jaime Cambreleng
Patrick Kern
Patrick Kern
Frequently Asked Questions
Where will the conferences take place?
Is the trip to London included in the price or is it an additional cost and will it be during the first or second semester?
Is the trip to London the only trip or are there more trips planned?
Could you please send me details about the selection process?
The first thing you should do if you are interested in the Master’s is to send an email with your CV and cover letter. Then, you will have to take the Admission Test, which has a cost of 100 Euros, on the date and time we schedule (it lasts two hours).
Once we have received your test, the Management Committee has 48h-72h to make a decision on your admission. Once admitted, you will have to pay the pre-registration fee to block your place in our Master.
Will the internship take place during the studies or after the final project?
What degree will I get from this master's degree?
Once you have passed the course, you will obtain the title of Master in International Sports Management from ITTI in collaboration with the Royal Spanish Football Federation. This is a private degree, which in no way means that it is less valid, especially in the sports sector.
The objective of this program is to create adequate networking to be able to access high-level practices, which is only achieved with this type of program, as it offers you a teacher who happens to be the best professional in the sector.
Therefore, it is not an official master’s degree, since it is carried out through private entities that provide added value to achieve the final objective: find internships/employment in this sector.
